Expert Articles

by Stan Bro

Stages of creation and development

by Stan Bro

You made the final decision to do internet commerce and open your store. When you think about your actions, you get acquainted with other online stores and choose those products that will be implemented with the help of your online business.

CS-Cart store - a key part of Internet commerce.

When a product segment is chosen, it is worth considering how you will sell it, how you will establish and maintain contacts with your customers, suppliers and partners. The conclusion is obvious - this is the site of your online store. (Descriptions, photos), payment methods and delivery, your contact numbers, reviews, etc. To create a multifunctional site, the optimal form is a platform with a map, through which you can create an intuitive and stylish interface. If you are not an expert in IT, it is better to contact the cs cart developer or buy a cs cart template.

When the site is created, you should think about its quality content, which will contribute to SEO optimization. The marketing strategy of your store should include a set of measures to promote your site and increase the ranking in the search engines. Particular attention should be paid to navigation, which will also optimize the search. With a well-thought-out and properly built strategy, cs cart seo optimization in a few months can take a high position in the search engines and the importance of raising the sales rating.

One of the qualitative indicators of your site is a variety of cs cart modules that facilitate a convenient, high-quality and fast search of the necessary information on your site. It is clear modules that help create a conversion and will increase the profit of the store.

Algorithm for Internet sales

Finding a supplier is the key to your business. The essence of online sales boils down to the following algorithm:

  • you buy goods at a wholesale price;
  • the sale of goods is carried out at a retail price;
  • to the retail price is added your mark-up.

With long-term cooperation with one, and also in the future can make your significant discounts, which will also help increase profits.

Organizational structure of the online store

The organization of the work of your business enterprise implies the existence of staffs, which, especially with a successful business vision, will be your immediate assistants. The essence of their activities will be:

  • to establish contacts and work with suppliers and customers (e-mail newsletters, correspondence, telephone and social networking);
  • maintenance of accounting and other documentation;
  • creation and updating of information (content, photos) on the website of the online store;
  • popularization of the store in social networks;
  • delivery, storage and dispatch of goods.

Despite the global crisis, e-commerce is gaining momentum every year, and with the proper conduct of business. The main thing in e-business is a thorough study of the commodity market, constant development and the desire to achieve results.

Ecommerce stores: your business from scratch

by Stan Bro

Ecommerce stores: your business from scratch

Every year, electronic commerce is gaining momentum. It becomes especially attractive with the development of new information technologies and the ever increasing spread of the World Wide Web. Internet trading has a lot of supporters, both among sellers and among buyers. And this is quite understandable: for sellers - this is the lack of space for a stationary store and the staff of staff, for buyers - it's the ability to choose and make purchases without leaving home. All this makes online stores incredibly popular and economically profitable for both entrepreneurs and buyers.

More recently, the opening of an online store and the purchase of necessary goods in it caused a lot of fears and questions. Today, with the development of computer technology, e-commerce, Internet banking and other factors, many issues are removed from the agenda and online shops are moving to a new level of work and customer service.

Internet shop: where to start? For example, contact us and save alot of time.

Commercial activity is always associated with a certain risk and e-commerce is not an exception. How to reduce all possible risks to a minimum and create a profitable Internet venture?

  • Correct choice of the niche and analysis of the competitive base are the main components of Internet marketing. After analyzing the market, you will be able to make the right decision about the sales of certain goods and services.
  • Opening your own online store is associated with certain financial expenses, a preliminary miscalculation of which will save you from negative moments in the conduct of accounting and legal documents. Your financial costs will be inversely proportional to the demand for the products offered, the saturation of the market with similar products, your online activities to attract and retain your customer base. Here on the first places go online advertising and the availability of your own cs-cart site of your store, through which all the work of your enterprise will be carried out.
  • Simplified taxation is an undoubted plus of e-business. All legal issues are reduced to the registration of an individual entrepreneur and the possibility of independent accounting.
  • The site of your online store is one of the main components of its success. Therefore, its development must be treated with all seriousness and responsibility, because the site is the face of the online store and its functional capabilities and aesthetic appeal will largely depend on its stable operation, and hence your profit.
  • The supplier of goods is a key link for your online business. It can be found by carefully analyzing the activities of competing firms and determine for themselves suitable for quality and cost of goods. Preliminary it is worth asking how the goods will be sold (wholesale or retail), as well as discounts and promotions.
  • The organizational structure of your e-business enterprise at first can consist of one person: you will be a director, an accountant, and a content manager in one person. Your working place will be a desk in your own apartment. As your business develops successfully, you will be able to redistribute the work between hired employees and rent a separate room.

Online stores are a modern, intensively developing business, with the proper organization of which you will get not only financial profit, but also moral satisfaction from the opportunity to turn your dream into reality!